AnswerProof by VCMP · 5 practical checks
5 steps to check what an AI answer says about your business
Capture an answer, check the claims you can verify and decide which public source needs attention.
Ask the question a customer would ask
Use a specific example such as whether the business offers a service in a town. Keep the exact wording, answer engine and date with the result.
Split the answer into claims you can check
Mark each concrete claim, such as a location, opening time or available service. Keep the answer and its links together so someone else can see what the engine actually said.
Find the page responsible for each disputed fact
Compare the claim with the public page your business maintains and any source the answer cited. Write down the discrepancy in one sentence and link the two records.
Fix the source detail you control
If a service page gives an old location, update that one page and review other official places that carry the same fact. Keep the publication date and exact new wording.
Repeat the question and record what appears
Run the same wording later and compare the answer and citations with the earlier result. Keep the date and sample scope so a single observation remains easy to interpret.
Your next step
Bring one question about your business and the official page that owns the answer.