VCMP Estate · 5 practical checks
5 ways to take a property listing from the branch window to a viewing enquiry
Prepare one accurate listing, put it on the right screen and make it easy for an interested buyer to get in touch.
Choose the listing that tells the clearest story
Use a current listing with approved photography and an accurate price. Start with the feature a buyer can understand from the pavement and use the listing reference consistently.
Make a short property video from the approved photos
Move from the exterior to the strongest room, then show the feature that makes the listing distinctive. Leave time for the viewer to read the reference and the enquiry instruction.
Check the actual branch window
View the listing at the usual walking angle and in daylight. Make sure the crop keeps the property and the price visible, and check that the playlist is assigned to the intended branch.
Follow a sample enquiry to its owner
Send an agreed test enquiry using a fictional contact. Ask the branch to locate the listing reference in the Lead Inbox and identify who should respond about a viewing.
Remove a withdrawn or changed listing promptly
Rehearse one price change and one withdrawal. Give someone responsibility for the update and confirm that the public display shows the new price or the replacement property.
Your next step
Bring one example listing, your branch screen layout and the route a new lead should follow.