VCMP Encore / PLANNING GUIDE

العربية

Digital menu screens for restaurant franchises: brand and branch control

Plan shared restaurant promotions and local menu screens with My Venue and VCMP Screens. Check approvals, expiry dates, players and evidence of playback.

Start with the business need.

A campaign approved at head office can still be wrong for a branch: the item may be unavailable, the price may differ or the promotion may have ended. Treat screen publishing as an operational process with an owner, a site list and an expiry decision. My Venue covers media, playlists and screen publishing; VCMP Screens addresses display networks. Demonstrate the exact player and content workflow you intend to use.

A practical evaluation, step by step.

01

Build the screen inventory

List each location, display orientation, player, connection and person responsible. Include the menu board at the counter and any separate promotional display.

02

Separate shared and local assets

Identify the brand creative shared by all locations. Keep branch prices, opening hours and availability in an explicit local approval step.

03

Test a campaign change

Publish a sample promotion, replace it and confirm what appears on a representative screen. Check the aspect ratio and text size from the customer's viewing distance.

04

Close the campaign

Give somebody responsibility for expiry and replacement. Review how the proposed setup detects an offline player and how playback evidence is interpreted.

Bring a realistic example.

Illustrative test: six branches share a dessert promotion, but two use different prices. Ask to show the correct version at each test location, then replace the campaign and verify the result on the display.

What to confirm before committing.

  • Do not assume a live connection to POS menu prices; demonstrate it if required.
  • Confirm scheduling, approval roles and playback reporting within the selected product and plan.
  • Test a temporary network interruption on the proposed player.
  • Agree who checks allergens, pricing and promotional wording before publishing.

Can My Venue handle restaurant menu boards and promotional screens?

My Venue provides content, media, playlists and screen publishing for hospitality. VCMP Screens is the wider display-network offering. Confirm players, per-branch permissions, scheduling and any live POS menu connection in your demonstration.

Relevant products and the next step

Solo POS by VCMP

Counter sales, products, stock and reporting; validate devices and payments for your setup.

Explore the product →

My Venue by VCMP

Hospitality media, playlists and screen publishing for the guest-facing space.

Explore the product →

Related buying decisions.